Hire the fractional

marketing executive

your business needs

to grow now

This is where bootstrapped CEOs align with the seasoned marketing talent their business needs to soar to new heights. All remote. All fractional. You get maximum business impact with minimal financial risk.

Maximize Impact. Minimize Risk.

THE FRACTIONAL CMO ADVANTAGE

Recruiting, interviewing, and training a full-time C-suite marketer is a time-consuming and costly endeavor. Many businesses find themselves unable to make the investment yet desperately in need of the strategic skillset a CMO brings. Sound familiar?

CMO Shares meets you where you are, matches you with the fractional CMO that best fits your needs and budget, and provides a framework for fast impact.

The median salary for an experienced CMO is $350,000 before bonuses and benefits. Early growth bootstrapped businesses can't often afford that, so they find themselves piecing together marketing teams that lack the experience and strategic skill to truly move their business ahead. That approach quickly sinks hundreds of thousands of dollars into teams that lack the battle-tested marketing leadership they need to drive growth.

End that cycle - or skip it altogether - with CMO Shares.

We Only Leverage Executive Marketers Who Can Both Lead and Do the Work

FEATURED CMO: CARLY WUJCIK

"I truly believe that early growth businesses can be made or broken by the right executive teams and I've lived through the difficulty of vetting and hiring those teams both as a C-Level employee and an entrepreneur. Particularly when it comes to C-suite marketing talent, it's challenging to truly understand what someone's skillset is and whether or not it's the right one to steer your business toward sustainable growth. I started CMO Shares to offer my skills to the businesses that need them most but are least likely to be able to invest in them full-time. I've been able to kickstart real business impact for my clients and ensure that growth is manageable by empowering those organizations with the systems to scale, measure, and optimize our work (especially without me)."

INDUSTRY EXPERTISE: Manufacturing, Marketing & Creative Agencies, Professional Membership Organizations, Banking & Credit Unions, Behavioral Healthcare

BUDGETS MANAGED: $5M - $30M

LEADERSHIP EXPERIENCE: 15 Years

MARKETING EXPERIENCE: 17 Years

MARKETING SKILLS: Brand Design & Development, Media Planning, Advertising Management (Digital & Traditional), Web Design, Graphic Design, Event Marketing, Demand Generation, Brand Positioning, Product Positioning, Strategic Marketing Planning, Marketing Team Development, Marketing Agency Selection & Management

BRAND EXPERIENCE: Oneupweb, Active Marketing, DC Norris North America, Plascon Group, 4Front Credit Union, Billhighway, Wineries of Old Mission Peninsula, National Council for Behavioral Health, PsIAN, Magnet Consulting, Lodestone Consulting, Smilemakers, Highlights, McCarthy Building Companies, Whole Health, Aggreko, Infor, Rosewood Centers, Pyramid Healthcare, Cancer Treatment Centers of America, True Value, Molly Maid, Pet Supplies Plus,

How CMO Shares Works

STEP 1: Discovery & Goal Mapping Call (60 Minutes)

STEP 2: CMO Match & Interviews

STEP 3: Project Scope Documentation

STEP 4: Work Begins

CMO Shares accelerate growth for your business quickly. We deliver all of the expertise, with less investment. To do this, we've streamlined the selection and onboarding process so you can secure the right executive for the right amount of time to do the most impactful work.

Our most common shares are 25%, 50%, and 75%.

This is the percentage of a CMO Shares executive's time that will be dedicated to working with you and on your business.

NO LONG-TERM CONTRACTS REQUIRED

While it's very common that a CMO Shares Executive is a great fit for your business and you'll work together for several months or years - there's no long-term commitment required. All agreements are month-to-month making it easy to both onboard and offboard your CMO Shares marketing leader.

Is a CMO Share right for you?

Market Like the Company You Want to Be

From humble DIY marketing beginnings to a talented team of junior and mid-level marketing professionals, you've come a long way. Perhaps you've even enlisted the help of a marketing agency or a team of skilled contractors. However, there's an undeniable skill gap that hinders your progress. Without a seasoned marketing leader, your to-do list remains a money pit instead of a catalyst for business growth.

CMO Shares will bridge that skill gap and propel your business forward. With fractional marketing executives, the invaluable expertise and guidance of a Chief Marketing Officer (CMO) is available much sooner in your growth cycle.

The right CMO can revolutionize your marketing efforts, turning them into a powerful force that drives your business growth. They possess the knowledge, experience, and insights to optimize your marketing strategy, enhance brand visibility, and maximize customer engagement. With their proven leadership, your team will be empowered to unleash their full potential, reaching new heights of success.

A future where your marketing initiatives align seamlessly with your overarching business objectives is within reach. With a CMO at the helm, your marketing strategy will be meticulously planned, targeting the right audience, and employing the most effective channels. No longer will you waste valuable resources on trial and error. Instead, your investments will be strategic, calculated, and designed to yield tangible results.

But this transformative journey requires action. Don't let your business continue to tread water or miss out on the opportunities that lie ahead. Embrace the power of a CMO, the driving force that can propel your brand toward sustainable growth and success.

Done-for-You Marketing + Strategy

THIS IS MARKETING LEADERSHIP FOR THE MODERN BUSINESS

There's only one constant in marketing. Change.

Media changes. Channels change. Consumer behavior and sentiment changes. The competitive landscape changes, Algorithms change. Design trends change. Everything in and around marketing is changing in near real-time.

An experienced CMO knows this and has mastered the art of continuous improvement, learning, adaptation, and optimization. They know how to vet new media landscapes, new channels, new trends and quickly analyze how they create opportunities for your brand and its customers. This experience saves your business time and money. Nothing gets wasted on decision fatigue, flawed "testing", or success metrics when an experienced CMO is at the helm.

JOIN US LIVE ON TUESDAY AT 2:00 PM EST

From AI to Analytics and every new tool and technology in between, we spend :30 minutes every Tuesday at 2:00pm hosting an interactive Q&A session designed to introduce the tech, give our pros & cons, and answer your questions. It's absolutely FREE and registrants get full access to the recording. Register once and you're done! You'll get an update every Friday on the topic of the next Tech Talk. See you there!

310 W. Front Street

Suite 415

Traverse City, MI 49684

BY APPOINTMENT ONLY

hello@cmoshares.com